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New Mill Capital

Category: Business, Website

About the project

The New Mill Capital website is built on the WordPress platform, using a customized “off the shelf” WordPress theme. The theme is used for the general framework of the site. There was extensive PHP programming to build out the different types of auction offerings. Each auction or real estate sale has their own set of fields, dates, photo galleries, contact information, etc. All of the content on the site is completely dynamically, either on the homepage, on the sidebars or the current and past sales pages.

About the client

New Mill Capital is a national asset disposition firm that purchases and sells excess production equipment and real estate assets in a variety of manufacturing verticals including food & beverage, personal care, processing, packaging, plastics, metalworking, yellow iron, transportation and general manufacturing. Their services include equipment auction and liquidation, turnkey plant acquisitions and sales and valuation services.

New Mill Capital has conducted auctions for the assets of Kraft-Heinz, Nestle, General Mills, Kellogg, Coca-Cola, Flowers Foods, Sunny Delight, Diageo, Unilever, Smithfield, Revlon, Bonne Bell, Olympus, Sabic Innovative Plastics, Duracell, Electrolux, Oakley, Kaiser Aluminum and many more. In addition to equipment auction efforts, NMC has acquired over 15,000,000 square feet of idle US manufacturing facilities, making it the largest buyer of turnkey plants in the disposition space.


Our previous website was not mobile-friendly and outdated. Dave did a complete redesign of our site and was able to give us the exact look and functionality we so desperately needed. He went above and beyond to make sure we were 100% happy with our site. As a busy Marketing Director I can always count on him to turn around projects quickly and efficiently. I would highly recommend Muhr Design for any design project.

Jessika Wickering, director of marketing

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